My graduation project was done with Sustain labs Paris (SLP). During that time, I worked on their website, illustration, and other publication related work.
The process followed for the website was such:
1.Product definition
•Question
•Value proposition mapping
•Concept sketch
2.Product Research
•In- depth interview
•Competitive research
3.Analysis
•Observations/ Inference
•User personas/ stories
•Storyboards
4.Design
•Information architecture
•Wireframes
•Prototypes- iterations, low and high fidelity
5.Validation
After much user research and mapping, the final observations and inferences, and the user personas that emerged are shown below:
The existing and final new information architecture can be viewed here:
Wireframes were also made before proceeding with the design protypes.
Colour, type, and layout that emerged after many iterations...
During the course of website building, I made illustrations and icon systems, some of which are shown here:
Some other publication design done for SLP:
